About Bloom

How did the bloom seed get planted?

Parenting evokes amazing questions. Sometimes there are answers.

When bloom’s founder, Dr. Allison Hall, PT, MPT, DPT, was pregnant over a decade ago, she realized that she had never wanted to do any job better than to be a good mom. She spent countless hours preparing for her baby by reviewing her physical therapy books about development, reading medical journals, blogs/online articles and toy reviews. She also relished in learning from the experiences and knowledge of her fellow pediatric healthcare professionals and fantastic friends. Dr. Hall also read plenty of parenting books and went to “baby care” classes with her husband. She noted how she and her husband learned well together when they sat side-by-side listening to an expert. While her husband may have asked questions in a class, he was not the type to read parenting books even though he had never held a baby. She wondered how healthcare professionals, such as herself, could conveniently and effectively share information with parents and caregivers who might not be inclined to read books or attend one-off classes in a clinic or hospital training room.

Dr. Hall also realized that what was missing from typical “baby care classes” was guidance on what to do with babies in the days, months and years after they are born. Listening to the needs of both parents and healthcare providers planted the bloom seed of change. She realized that parents want access to VETTED and VERIFIED digital information from experienced healthcare providers and healthcare providers want to share their knowledge.

What is the purpose of bloom?

To help.
To inspire.
To empower.
The now.
The future.

Bloom aims to empower adults with information that will support a child’s journey of safe and natural development from bump to birth and beyond. The information provided is designed to:

  • provide vetted & verified healthcare information in parent-friendly language,
  • prevent & treat developmental delay, illness & musculoskeletal deformity,
  • help build healthy relationships between children and those around them,
  • help parents/caregivers create an environment that fosters natural development and stimulates children to move and learn, and
  • provide connections with appropriate healthcare providers if a parent has questions & concerns about their child.

How is bloom different from other information I see on the web?

Maybe we have said it before, but let's say it again. . . bloom ONLY has VETTED & VERIFIED information from pediatric/OBGYN experts.

As viral cat videos have shown us, anyone can post and share anything online. This platform ensures that you are receiving information ONLY from experienced, verified healthcare professionals passionate about sharing their knowledge with parents/caregivers.

Bloom videos can be considered “continuing education” classes for what many see as their most important job: raising their child. 

Each video is based on the course facilitator’s professional experience with young children and families along with the latest applicable research and possibly his/her own experience as a parent.

The bonus is that if you like what you see in the video but still have more questions, you can book an appointment with the healthcare provider right from the comfort of your home via a secure Facetime-like app. 

Access. Consultation. Just. Like. That. 

Who comes to bloom to learn?


Ultimately, bloom was created for the benefit of the children of our world. As adults, it is our job to foster their safe and natural growth and development. Following, bloom online learners include anyone who works with children: new, expecting and experienced parents, grandparents/relatives, nannies, healthcare professionals, early interventionists, and childcare workers.